High Impact Zero Gravity Mascara provides maximum volume length and curl without pulling or shedding eyelashes. The brush and formula of this mascara work together to lift Curl and lengthen your natural eyelashes and keep them in place for up to 24 hours defying the laws of gravity. Lightweight gel formula with flexible polymers makes lashes feel lightweight like a feather and never droops creating a curl effect all day long making the eyes appear larger and clearer. Curved brush lifts and curls lashes giving them incredible volume. Its inner curve captures every eyelash and the outer curve helps keep them in place. No need to use eyelash curler ! High Impact Zero Gravity Mascara is smudge and moisture resistant. Does not crumble or stick eyelashes together. Thanks to polythermal technology, it washes off easily with warm water - without makeup remover and without the need for harsh rubbing..